Rolling LoudCalifornia 2025

Powering fan engagement and sponsorship value at the world’s largest hip-hop festival.

Fans and brands instantly found photos of themselves after Rolling Loud California using SWSH’s AI tagging features. The official festival photo album, promoted directly to attendees, unlocked a free UGC repository of 39k+ photos and let fans relive the experience together. The CTA “find pics of you” drove 15% of attendee size to join the album.